Freese and Nichols is honored to be a two-time recipient of the Malcolm Baldrige National Quality Award. Here, we share some of our tools for implementing the Baldrige framework as resources and inspiration for your own journey toward performance excellence.
Applying Baldrige to Our Business
Freese and Nichols’ commitment to quality and continuous improvement is demonstrated by the presidential Malcolm Baldrige National Quality Award, the highest level of recognition for performance excellence in the United States. In 2010, we became the first engineering firm to earn the Baldrige Award, and in 2024 we became one of the few organizations in any industry to earn the award a second time.
For nearly three decades, our firm has applied the Baldrige program’s integrated management framework and assessment tools to improve practices and measure results, strengthening our business to continue delivering exceptional client service. A crucial aspect of our Baldrige journey is the continuous improvement of processes, driven by valuable feedback from clients and staff. This collaborative approach enables Freese and Nichols to meet the highest standards of engineering and planning excellence.

Download Our Baldrige Tools
The Baldrige program’s integrated management framework and assessment tools have helped our firm improve practices and measure results so we can continue delivering exceptional service. Download some of our Baldrige tools below.
Vision Story
Every five years, we update our firm’s Vision Story, which ties together elements from strategies and goals developed for our focus areas: People, Opportunity and Performance. It’s one way we summarize our efforts to fulfill our firm’s vision to “Be the Firm of Choice for Clients and Employees.”
Zipper Approach
One way we maintain long-term client relationships is through our “Zipper Approach,” which matches peer-to-peer relationships between our staff and clients for a continuity of service. While other firms may use a similar approach, we have put a special emphasis on this for more than a decade.
Key Focus Indicators
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Market Scan
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Contact a Baldrige Presenter

Brian Coltharp | President and CEO

Cindy Milrany | Chief Strategy Officer and Chief Administrative Officer

Gwen Perez | Chief Financial Officer

Thomas Haster | Chief Business Development Officer for Water

Alan Greer | Chief Business Development Officer for Infrastructure

Brandon Huxford | Group Manager

Mazen Kawasmi | Group Manager